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Zeta Global: An Unjustified Dip, A Confident Purchase

By Lisa Jing

Zeta Global remains a compelling "Buy" despite a 10% year-to-date decline and sector-wide SaaS weakness. The company has raised its "Zeta 2028" plan, now targeting $2.3 billion in FY28 revenue and a 17%-18% CAGR, reflecting the accretive Marigold acquisition. At $17/share, ZETA trades at an attractive 2.3x EV/FY26 revenue and 10.5x EV/FY26 EBITDA, with 21% organic revenue growth expected in FY26. Strong free cash flow, robust organic growth, and margin expansion position ZETA as a deeply discounted opportunity amid negative sentiment.

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